LinkedIn, the social network for professionals, continues to grow at an average rate of two per second (or 172,800 per day). From groups to blogs to job listings, this platform is a rich source of information and conversation for professionals who want to connect to others in their industry. LinkedIn’s adding two new members a second. It’s now over 200 million members, which makes it one of the biggest social networks around, period.
LinkedIn’s membership spans more than 200 countries and territories. The U.S. remains its biggest market, followed by India. Membership in its largest markets breaks down as follows:
- USA (74m)
- India (18m)
- UK (11m)
- Brazil (11m)
- Canada (7m)
The fastest growing countries for LinkedIn membership are Turkey, Colombia and Indonesia, respectively. Mobile use of the site is growing fastest in China, followed by Brazil, Portugal, India and Italy.
LinkedIn is definitely worth paying attention to. In particular, this is a place where you may want to focus more on new users. Making your group or community a great source of information and a newbie-friendly space can help you to make the most out of the growing userbase. Make sure you share consistently to your LinkedIn company page and profile!
